Relation of Google ranking and websites

SEO ExpertsRanking is a word that is much talked about when it comes to websites and their promotions. Websites are created in order to spread awareness among the people about a particular company and its offerings. But to do this, these have to be promoted well so that they can reach to masses and work the magic. So, all together to make the websites travel to thousands of relevant audience, one needs a track of search engines. The search engines like Google, Yahoo, MSN, Bing, etc. are the carriers, which make the websites travel. 

The Search engines and their parameters

These engines have their own parameters to choose their passengers. They give ranking to the websites and accordingly promote them. For instance, Google has its own ranking system according to which it rank the websites. Higher the ranking it would give to the website for particular keyword, higher it would promote it for relevant searches. The simply thing that can relate the Google ranking and websites is- larger coverage would enhance promotion and leading the popularity list would raise the revenues. 

Fundamentals of Google Page Rank

Google Page Rank or GPR, as said by experts, is a ‘relative concept’. The term relative concept directly states that GPR of one webpage depends upon the GPR of other webpages. This clearly explains the importance of linking pages to get higher ranks. One page is connected to the other then the importance of the latter one automatically gets raised. 

The calculations behind the page ranking

To calculate anything, there requires a formula. Similarly, to calculate the ranking of the web pages, Google uses certain formula which is:

0.15+ {0.85* (a “share” of the PR of every webpage that links to it)} = Webpage’s PR 

In this formula 

  • 0.15 is the lowest possible PR of a webpage
  • 0.85 is the dampening factor used by Google in its PR formula
  • “share” = PR of the page linking to webpage ÷ the total number of links on that page

This formula is used to calculate the rank of a particular webpage.

The keynotes about GPR 

Some of the things that one must know about Google page ranking are discussed in brief: • GPR decides the importance of particular web page and promote it accordingly.

  • GPR is not only but one of many ranking factors
  • Higher page ranking raises the promotion but does not guarantee higher sales.

In simpler terms, Google page rank helps in analyzing where the website stands in the competition. If one knows the position where he is standing, then working upon it to improve is not a big deal because he knows the destination and just need to work upon finding the path. Designing or re-designing the website, thus becomes important. For this, availing outsourcing SEO services of reliable company would serve great work. The companies providing services for Outsourcing India have great experience and have strong hold over the required tools, concept, & parameters of search engines and other things.

Original Post:-  http://www.innomax-solutions.com/seo-help/relation-of-google-ranking-and-websites.html

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5 Best SEO Tools for website analysis

SEO IndiaWebsites are the basis of online business and thus, no doubt they have to be perfectly competitive. To ensure the competitiveness, the websites need to be analyzed on the regular intervals. Therefore, to check out or calculate the progress and ranking of various things on a website, certain tools are developed. Also, the tools are necessary to promote the website from various aspects to make the process fast. Let us look at those SEO tools that would not only help in analysis but also in marketing the websites.

The 5 most effective Search Engine Optimization (SEO) tools are 

  • Google Analytics Tool 

Goggle provides this free analysis tool that is one of the most powerful tool in maintain the website’s standard as per SEO. With the use of ‘Google Analytics Tool’, one can easily work upon the factors and generate the details on blog or website traffic, landing pages, keywords, visitors, bounce rate, time on site and many more. This tool by Google has several features & options that make it used by several outsourcing web development companies across the globe. Using this tool is easy and the results accumulated are also highly reliable.

  • Google AdWords Tool: 

Google is one of the most popular and widely used search engines. This search engine is constantly been worked upon to make the online experience far better and profitable. This is why; Goggle offers various tools to take the online business to great heights. Google AdWords Tool is one such innovative tool by Google that is used to analyze the strong keywords relevant & beneficial for the business. With the Google AdWords Tool, the keywords can be filtered into Broad, Exact and Phrase matches. Using this tool appropriately, one can get the highly reliable data of global & local monthly keyword searches.

  • SEOQuake 

SEOQuake is not exactly a tool, but is a browser extension for browsers like Mozilla Firefox and Google Chrome. It is an add-on for website analysis and is an important tool as per SEO India. SEOQuake is used innovatively to check out Page Rank, indexed pages, inbound & outbound links, nofollow attributes, and various other things of a particular web page.

  •  BacklinkWatch: 

BacklinkWatch is one another tool for backlink checker that is used effectively by various web design & development companies in India. Using the data from Yahoo! web index, BacklinkWatch analyzes the web page. This advanced BacklinkWatch is a free tool that can be judiciously utilized to check details upon backlinks, Google PageRank, and Nofollow attribute.

  •  SEMRush 

Developed by SEO Quake Company, SEMRush is an online analysis tool for analyzing competitors keywords and links in organic and paid Google search results. In this competitive online world, knowing about the competitors’ strategies and tactics can also help in growing the business. To analyze competitor’s growth Free and Pro are the two ways. With the SEMRush Free user, the users get information on basic keywords and urls of the site; whereas, with SEMRush Pro user, one gets detailed report of about 300 queries a day and 10,000 results per day.

So, these are the 5 most effective tools that are highly effective in analyzing the progress of the online business and promote it accordingly.

Original Post: –  http://www.innomax-solutions.com/seo-help/5-best-seo-tools-for-website-analysis.html

Web designers in India designing the perfect web world

Everyone, especially those who relates to corporate are familiar with the web world or say SEO world. The adherence of most of the business persons or corporatists towards the e-commerce has given a new dimension to the corporate sector of the world. But, have you ever wondered about who is behind the management of this man-made web world? What is that thing, which ensures its successful results and has made it this grand?

Let’s try to find out the answer to this question:

There isn’t any requirement to take the pain of searching for the answer as itWeb designers is quite simple. The highly skilled, knowledgeable & experienced SEO experts are the one who are holding the reins of this powerful world. The web world is basically created to generate revenues, build goodwill and contribute to the economy of the world. Along with this, the common mass also get benefit as this web world becomes the facility and meets the demands of the people by making their lives easier.

What difference does the Web designers in India create?

The web designers in India or any part of the world works with an aim to offer the best of development services. However, the e-commerce design created by Indian experts reaps better results. What is the reason behind this? Actually, the e-commerce design in India by the professionals is created after doing in-depth research. The unique method of doing the research leads to the appropriateness that is required to make any online website a success.

Is getting the e-commerce designing services from India serves the purpose:

Many believe that if the services are availed from Indian web designing companies, then the purpose is served. But it is not so! There requires a lot of hard work & analysis on selecting the reliable company that would offer the best of the services. There are several fraud companies or say untrained professionals, who have entered this market. So taking a good step is very much required. The best way to decide upon the company is to go through the past record of the work done by the company. You can even ask for some of the clients that the company has served. Remember that clients, who have experienced the services, can tell you better, due to their first hand experience. However, if the company is not sharing its clientele with you, then you are smart enough to decide what kind of company it is.

Original Post :- http://www.innomax-solutions.com/blog/web-designers-india-designing-perfect-web-world/

Beware of the lies that SEO Company may try to trap you with

SEO company IndiaWeb world is expanding with every passing day as the business people understand its importance. Realizing the relevance of SEO as an effective & long term strategy for marketing, entrepreneurs are ready to invest with SEO companies. The hike in the graph of e-commerce or online business has resulted in the growth of SEO service providers in every country. However, as per the past record of accomplishment, it is said that to avail the best of the SEO services,outsourcing India has always been a smarter choice.

Several e-commerce companies India are rising up every day with a promise to deliver ultimate service that would boost the online business of the clients. If you are also a business person, searching for a SEO company India, then you would have also encountered several such companies. When this is the situation, it is essential to keep every step with utmost care while deciding upon the company to avail the services from.

Some of the talks that you should immediately beware of includes:

1. Talking all about technicalities:

Many companies in India revolve their talks by focusing upon the technical words related to SEO. They believe that by doing this, they’ll be able to give you an idea about their vast knowledge of the industry. SEO is like a spider’s web which includes algorithms; therefore, to succeed in it one has to act like a spider and focus upon logical facts. Talking all about technicalities is a simple strategy to fetch more money from you.

2. Meta tags’ Keywords:

Remember that gone are those days when search engines used to give rankings based on Meta Tags. So if your SEO Company talks about adding Meta Tags to improve webpage ranking then you know what you have to do.

3. High traffic results in Successful SEO Project:

Generating traffic is not the only thing to get higher ranking. The rate at which the visitors leave the website is also considered in deciding the ranking of the website. Generating traffic can be done easily but what matters is to retain the gathered traffic & turn it into business.

4. Guarantying to make the website No.1 in ranking:

Making no:1 ranked website for anything is easier, what matters is that it rank no:1 for the relevant keywords. Simply understand that there is no use of becoming at the top in which you do not deal. Also, do remember that when Google personalizes searches, then it’s not easier to rank no:1.

SEO companies at a point also aim to make business & earn profits. So just be careful that you do not just become business for them.

SEO Blunders that can lead your company downstairs from success

SEO OutsourcingSEO is a very powerful tool that is continuing to prove its relevance and making several businesses earn great returns. However, there are also examples of several online businesses that although followed the parameters & guidelines of SEO, but failed to flourish in the competitive industry. Well, thanks to the failures that the experts could analyze the SEO blunders and warned the SEO experts to be cautious of them to become successful.

Experts says that when the website fails to meet the expectations, draw anticipated revenues, and generate substantial traffic, then there is surely something wrong in its designing & development. A website has the chances of meeting all these expectations only if it is developed as per search engine optimization and contains relevant keywords that are placed strategically. This gives ranking to the site by the popular search engines. Well, it isn’t happening, then as said before, something somewhere is going wrong which is to be identified.

Below are some of those blunders, which are discussed by few experienced & knowledgeable SEO companies India. Glance over them and make sure that your online solutions are free from any such blunder.

The fight of keywords & content

Many a times, in several websites, it is commonly seen that it is difficult to identify whether the content is been promoted or keywords are been promoted. Some websites are full of keywords and when there are all keywords, then the relevance of keywords fades away very easily. This is why the keyword stuffing is done very carefully. You can say that the key role of the keywords is to make the website attain higher ranking instead of attaining the title of ‘SPAM’.

The matter or content, which is read by search engines

Content is the feed of the websites and it is the content only, which search engines read to match the relevant searches. Therefore, this has to be written by the expert writers, who have substantial knowledge about the SEO world. For this, one can avail SEO outsourcing services by renowned companies as they do have expert writers, who can write from customers, companies, as well as SEO perspective. Getting a professional content written for the website greatly helps in achieving top rankings for relevant searches.

However, it is important that content should be up to the mark from every manner. The search engines like Google, Yahoo, Bing, etc. should love it and avoid spamming it, the readers should get all the desired information, and it has to be captivating & interesting enough to hold the interest & generate the trust of the visitor.

The role of header information

Companies offering services for web outsourcing India says that they have seen several examples, where the headers of the websites are not utilized properly. The header 1 and header 2 are generally seen with advertising taglines or the name of the company. They say that headers are the most effective portions for promotion and thus must contain key search phrases. This would make the website highlighted & search engine would love it.

Duplicated Header Pages:

It is the biggest mistake of those SEO outsourcing companies, who use repetitive header tags and even puts similar page description. This is the worst utilization of the headers as in this situation the headers are neither evaluated nor ranked. Therefore, it is important to choose the renowned and appropriate company, which has substantial expertise in outsourcing SEO.

The drawback of flash pages

No doubt works in generating interest of the visitors and holding their attention. But there is one major drawback of such pages, i.e. they take lots of time to load that can frustrate the visitor and force him to leave the website. Even search engines bounce off such websites, as these are not then readable. Therefore, it is better to avoid flashy pages instead of being rejected or spammed by search engines.

These are some of those common blunders, which can completely alter the effect of SEO Outsourcing India and lead the website towards the failure. Therefore, in such cases it is the responsibility of the business person to choose a relevant company for designing & development of the website.